{"id":4857,"date":"2017-03-24T11:51:41","date_gmt":"2017-03-24T03:51:41","guid":{"rendered":"https:\/\/kr-d27fq2mgp64qlg.cloudfront.net\/?p=4857"},"modified":"2017-03-24T11:52:07","modified_gmt":"2017-03-24T03:52:07","slug":"%e3%80%90qoo%ec%97%85%ea%b3%84%eb%8f%99%ed%96%a5%e3%80%91%ed%85%90%ec%84%bc%ed%8a%b8-2016%eb%85%84-%ec%97%85%ec%a0%81-%ec%99%95%ec%9e%90%ec%98%81%ec%9a%94-dau-5000%eb%a7%8c-%eb%8f%8c%ed%8c%8c","status":"publish","type":"post","link":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/post\/4857\/%e3%80%90qoo%ec%97%85%ea%b3%84%eb%8f%99%ed%96%a5%e3%80%91%ed%85%90%ec%84%bc%ed%8a%b8-2016%eb%85%84-%ec%97%85%ec%a0%81-%ec%99%95%ec%9e%90%ec%98%81%ec%9a%94-dau-5000%eb%a7%8c-%eb%8f%8c%ed%8c%8c","title":{"rendered":"\u3010Qoo\uc5c5\uacc4\ub3d9\ud5a5\u3011\ud150\uc13c\ud2b8 2016\ub144 \uc5c5\uc801 ‘\uc655\uc790\uc601\uc694’ DAU 5,000\ub9cc \ub3cc\ud30c \ub9e4\ucd9c \uc99d\uac00"},"content":{"rendered":"

\"\"<\/p>\n

\ud150\uc13c\ud2b8\ub294 \ucd5c\uadfc 2016\ub144 \uc5c5\uc801\ubcf4\uace0\ub97c \uacf5\uac1c\ud558\uc600\ub294\ub370 \ubaa8\ubc14\uc77c\/\uc628\ub77c\uc778 \uac8c\uc784\uc774 \ucd1d\uc218\uc775\uc5d0\uc11c 60%\ub97c \ucc28\uc9c0\ud558\uc600\uace0 \uadf8\uc911\uc5d0\uc11c\ub3c4 \u00a0‘League of Legends\uff08<\/span>LoL\uff09\u2018\uacfc \u00a0\ubaa8\ubc14\uc77c\uac8c\uc784 ‘\uc655\uc790\uc601\uc694’\uac00 \uac00\uc7a5 \uc911\uc694\ud55c \uc791\uc6a9\uc744 \ud588\ub2e4.<\/p>\n

\uc55e\uc11c QooApp\uc5d0\uc11c \ubcf4\ub3c4\ud55c \u00a0App Annie \uae00\ub85c\ubc8c 52\ub300 \u00a0iOS \uc81c\uc791\uc0ac<\/a>\u00a0\uc911 \ud150\uc13c\ud2b8\ub294 1\uc704\ub97c \ucc28\uc9c0\ud558\uc600\uace0 3\uc6d4 22\uc77c \uc9c4\ud589\ud55c \ubc1c\ud45c\ud68c\uc5d0\uc11c\ub294 \uac8c\uc784\uc774 \ud150\uc13c\ud2b8\uc5d0 \ub300\ud55c \uc601\ud5a5\uc744 \ub2e4\uc2dc\ud55c\ubc88 \ubcf4\uc5ec\uc8fc\uc5c8\ub2e4.<\/p>\n

\"\"<\/p>\n

\ud0a4\uc6cc\ub4dc:\uac8c\uc784<\/strong><\/span><\/p>\n

54\ud398\uc774\uc9c0\uc758 \u00a04\ubd84\uae30 \ubc0f 2016\ub144 \uc5c5\uc801\ubcf4\uace0\uc5d0\uc11c \u00a0\u300c\uac8c\uc784\u300d\uc774\ub77c\ub294 \ub2e8\uc5b4\ub294 51\ubc88 \ub098\ud0c0\ub0ac\uace0 \u00a0\u300c\uad11\uace0\u300d(41\ubc88) , \u300c\ucee4\ubba4\ub2c8\ud2f0\u300d(13 \ubc88) \ubcf4\ub2e4 \ud6e8\uc52c \ub9ce\uc558\ub2e4.<\/p>\n

2016\ub144 \ucd1d\uc218\uc785\uc740 2015\ub144\uc5d0 \ube44\ud574 48%\ub97c \uc99d\uac00\ud55c 1,519\uc5b5\uc704\uc548\uc744 \uae30\ub85d\ud558\uc600\uace0 \uadf8\uc911 \uc628\ub77c\uc778\uac8c\uc784\uc740 65%\uc778 708.44\uc5b5\uc704\uc548\uc5d0 \ub2ec\ud558\uc600\ub2e4.\uc628\ub77c\uc778 \uac8c\uc784 \ud504\ub85c\uc81d\ud2b8\ub294 PC,\ubaa8\ubc14\uc77c\uc744 \ud3ec\ud568\ud558\uc600\uace0 ‘\uc655\uc790\uc601\uc694’,’\ucc9c\uc6d4\ud654\uc120: \ucc3d\uc804\uc655\uc790’,’\uac80\ud611\uc815\uc5f0’\ub4f1 \ubaa8\ubc14\uc77c\uac8c\uc784\uc740 \uac8c\uc784\ub9e4\ucd9c\uc744 25% \uc99d\uac00\uc2dc\ucf30\ub2e4.<\/p>\n

\"\"<\/p>\n

\uc655\uc790\uc601\uc694 DAU \u00a05,000\ub9cc<\/strong><\/span><\/p>\n

\uc77c\/\uc6d4\uac04 \ud65c\uc131\uc720\uc800(Daily \/ Monthly Active Users\uff0cDAU \/ MAU)\ub294 \uac8c\uc784\uc778\uae30\ub97c \uc785\uc99d\ud558\ub294 \uc911\uc694\ud55c \uc9c0\ud45c\ub2e4.SuperData<\/a>\u00a0\uc758 \uc870\uc0ac\uc5d0 \uc758\ud558\uba74 ‘League of Legends\uff0cLoL’\uc758 \uc218\uc785\uc740 \uc804 \uc138\uacc4\uc801\uc73c\ub85c \ucef4\ud4e8\ud130\uac8c\uc784\uc5d0\uc11c 1\uc704\ub97c \ucc28\uc9c0\ud55c\ub2e4.\ud150\uc13c\ud2b8\ub294 2015\ub144 ‘League of Legends’\uc758 \uac1c\ubc1c\uc0ac\uc778 \u00a0RIOT Games\ub97c \uc778\uc218\ud558\uc600\uace0 2016\ub144 \uae00\ub85c\ubc8c \uc6d4\uac04 \ud65c\uc131\uc720\uc800\ub294 1\uc5b5\uc744 \ub118\uc5b4 16\ub144 6\uc6d4 \uacf5\uac1c\ud55c ‘DOTA 2’\uc758 \u00a01,300 \ub9cc<\/a>\u00a0\ubcf4\ub2e4 \ud6e8\uc52c \ub192\uc740 \uc218\uce58\ub97c \uae30\ub85d\ud558\uc600\ub2e4.<\/p>\n

\"\"<\/p>\n

\uc911\uad6d\ub0b4\uc9c0\uc5d0\uc11c\ub294 \u00a0Android\uc2dc\uc2a4\ud15c\uc744 \uc0ac\uc6a9\ud558\ub294 \uc720\uc800\uac00 iOS\ubcf4\ub2e4 \ub9ce\uc9c0\ub9cc \ud150\uc13c\ud2b8\ub294 \uc5ec\uc804\ud788 iOS\ub9e4\ucd9c 1\uc704\ub97c \uae30\ub85d\ud558\uace0 \uc788\uc5b4 \uc774\ub294 ‘\uc655\uc790\uc601\uc694’\uc758 \uc704\ub825\uc744 \uc785\uc99d\ud574\uc8fc\uace0 \uc788\ub2e4.\ud150\uc13c\ud2b8\uc5d0\uc11c \uacf5\uac1c\ud55c \uc218\uce58\uc5d0 \uc758\ud558\uba74 \uac8c\uc784\uc758 DAU\ub294 2016\ub144 \ub9d0\uc5d0 5,000\ub9cc\uc744 \ucd08\uacfc\ud558\uc600\ub2e4.<\/p>\n

\"\"<\/p>\n

\uacb0\ub860:\ub0b4\ubd80\ub97c \uad73\ud788\uace0 \uc678\ubd80\ub85c \ud655\uc7a5\ud558\ub294 \uac8c\uc784 \ud310\ub3c4<\/strong><\/span><\/p>\n

\ud150\uc13c\ud2b8\ub294 \uac8c\uc784\uc5c5\uacc4\uc5d0\uc11c \uc911\uc694\ud55c \uc601\ud5a5\ub825\uc744 \uac00\uc9c0\uace0 \uc788\ub2e4.\uc678\ubd80\ub85c\ub294 \ud574\uc678\uae30\uc5c5\uc744 \uc778\uc218\ud558\uba74\uc11c \ub354\uc6b1 \ud604\uc9c0\uc5d0 \ub9de\ub294 \ubc29\ubc95\uc73c\ub85c \ud310\ub3c4\ub97c \ud655\uc7a5\ud558\uace0 \u00a0\ucd5c\uadfc \u00a0Supercell , Netmarble , Paradox \ub4f1 \uac8c\uc784\uc0ac\ub97c \uc778\uc218 \ud639\uc740 \uc804\ub7b5\uc801 \ud569\uc791\uc744 \ud558\ub294 \ud589\ub3d9\uc73c\ub85c \ubcf4\uc544\uc11c\ub294 \ub354 \ub9ce\uc740 \uc2dc\uc7a5\uc5d0 \ub300\ud55c \uc57c\ub9dd\uc744 \uc5ff\ubcfc\uc218 \uc788\ub2e4.<\/p>\n

\uc911\uad6d\ub0b4\uc5d0\uc11c\ub294 \u00a0QQ , \u61c9\u7528\u5bf6(\ud504\ub85c\uadf8\ub7a8\uc2a4\ud1a0\uc5b4), \u5fae\u8a0a, Wechat\ub4f1\uc73c\ub85c \uac8c\uc784\uc744 \ud64d\ubcf4\ud558\uba74\uc11c \ub300\ub7c9\uc758 \uc720\uc800\ub97c \uc720\uc785\ud558\uace0 \uc788\uace0 \uc54c\ub9ac\ubc14\ubc14\uc758 \uac01 \uc0ac\uc5c5\ub4e4\uacfc \uc2dc\uc7a5\ub2e4\ud23c\uc744 \uc9c4\ud589\ud558\uba74\uc11c \uc601\ud5a5\ub825\uc744 \uad73\ud788\uace0 \uc788\ub2e4.<\/p>\n

\ub137\uc774\uc988,\ud150\uc13c\ud2b8,\uc54c\ub9ac\ubc14\ubc14 \ub4f1\uc774 2\ucc28\uc6d0 \uc0b0\uc5c5\uc5d0 \uc9c4\uc785\ud558\ub294\uac83\uc740\u00a0\ub2f9\uc5f0\uc9c0\uc0ac\uc774\uace0 \ucd5c\uadfc ‘\ubd95\uad34’\uc2dc\ub9ac\uc988\ub85c \uc774\ub984\uc744 \ud3bc\uce5c \u00a0miHoYo\ub3c4 \u00a0IPO\ub97c \uc9c4\ud589\ud560 \uc608\uc815\uc774\ub2c8 \uc911\uad6d\uc758 2\ucc28\uc6d0 \ubbf8\ub798\uc0b0\uc5c5\uc758 \ubc1c\uc804\uc740 \u00a0\ubc31\ud654\uc81c\ubc29\uc758 \ubaa8\uc2b5\uc744 \ubcf4\uc77c\uc218\ub3c4 \uc788\ub2e4\ub294 \uad00\uc810\uc774\ub2e4.<\/p>\n

\ucc38\uace0\uc790\ub8cc<\/strong><\/span><\/p>\n

SuperData.\uff082016\uff09Market Brief \u2014 Year in Review 2016. P.10
\n\ud150\uc13c\ud2b8\ud640\ub529\uc2a4.\uff082017\uff092016\ub144 4\ubd84\uae30 \ubc0f \uc5f0\uac04 \uc5c5\uc801\ubc1c\ud45c<\/p>\n

Disclaimer:<\/strong><\/p>\n

\ubcf8\ubb38\uc740 \uac8c\uc784\uc0b0\uc5c5\uc774 \ud150\uc13c\ud2b8\uc5d0 \ub300\ud55c \uc601\ud5a5\uc744 \uc598\uae30\ud560\ubfd0 \ud22c\uc790\uc801 \uac74\uc758\ub294 \uc5c6\uc74c\uc744 \uc54c\ub9b0\ub2e4.\ub3c5\uc790\ub294 \ud574\ub2f9 \ud68c\uc0ac\uc758 \uc5c5\uc801\ubcf4\uace0\uc640 \ub370\uc774\ud0c0\uc758 \uc815\ud655\uc131\uacfc \uc644\uc815\uc131\uc5d0 \ub300\ud574 \uc2ec\uc2e0(\u5be9\u614e)\ud558\uae38 \ubc14\ub780\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"

\ud150\uc13c\ud2b8\ub294 \ucd5c\uadfc 2016\ub144 \uc5c5\uc801\ubcf4\uace0\ub97c \uacf5\uac1c\ud558\uc600\ub294\ub370 \ubaa8\ubc14\uc77c\/\uc628\ub77c\uc778 \uac8c\uc784\uc774 \ucd1d\uc218\uc775\uc5d0\uc11c 60%\ub97c \ucc28\uc9c0\ud558\uc600\uace0 \uadf8\uc911\uc5d0\uc11c\ub3c4 \u00a0‘League of Legends\uff08LoL\uff09\u2018\uacfc \u00a0\ubaa8\ubc14\uc77c\uac8c\uc784<\/p>\n","protected":false},"author":1,"featured_media":4858,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","jetpack_publicize_message":"#Qoo\uc5c5\uacc4\ub3d9\ud5a5 \ud150\uc13c\ud2b8 2016\ub144 \uc5c5\uc801 '\uc655\uc790\uc601\uc694' DAU 5,000\ub9cc \ub3cc\ud30c \ub9e4\ucd9c \uc99d\uac00","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[924,925,1001],"tags":[578,1415,1416,1414],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-content\/uploads\/sites\/4\/2017\/03\/17032402471616.jpg?fit=7676%2C3976&ssl=1","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8cFzm-1gl","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-json\/wp\/v2\/posts\/4857"}],"collection":[{"href":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-json\/wp\/v2\/comments?post=4857"}],"version-history":[{"count":0,"href":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-json\/wp\/v2\/posts\/4857\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-json\/wp\/v2\/media\/4858"}],"wp:attachment":[{"href":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-json\/wp\/v2\/media?parent=4857"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-json\/wp\/v2\/categories?post=4857"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/d27fq2mgp64qlg.cloudfront.net\/ko\/wp-json\/wp\/v2\/tags?post=4857"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}